Retailer benefits
Retailers can maximise promotions and offer marketing opportunities at the point of purchase using wireless signage in retail stores
Out of date posters and pricing is misleading for retailers customers, impacting sales.
Informing customers enhances the in-store experience and re-enforces retailer values.
Consistent communication across retail stores helps customer & supplier relationships.
Wireless displays for retail stores
... Simple, effective in-store signage, delivering promotional messages that generate sales
Electronic signs located at the point of purchase, which are centrally managed by secure online software using mobile networks. The full solution is wrapped up as a managed service that makes it simple to deploy and operate.
Retailer benefits
- Sell advertising space to brands, suppliers and the local community
- Consistent communication to achieve agreed group activities that help gain concessions and rebates from suppliers.
- Reduce retailer losses and waste by promoting near end of shelf life product discounts.
- Maximise buying power on specific products
- Influence consumer buying decisions and generate sales uplift at the point of purchase.
- Reduce the cost and need to send out POP material whilst improving retail stores compliance.
- Inform audiences about the retailers supply ethics e.g. local produce
- Maximise on queue dwell times by entertaining as well as promoting.
- Targeted retailer promotions to reach the right audience at the right time.
Digital Signage - Benefits
- Consumer Awareness
- Brand Awareness
- Retailers
- Newspaper Advertising
- Outdoor Media
- Point of Purchase (POP)
- Marketing Promotion
Literature
Further information
Call us on +44 (0)1204 664333 or email sales@comtechm2m.com to discuss retailer or retail stores specific needs.

