Point of Purchase benefits
Click here for the latest information on how close proximity signage benefits point of purchase displays at Amscreen.
Attracting consumers to the latest promotion is a key goal for all PoP material.
Wireless signage is highly effective at generating awareness at the Point of Purchase.
Monitoring customer interaction with the PoP enables promotions to be maximised.
Retail wireless signage solutions
Attract attention & monitor POP interaction
Integrate electronic signs into a PoP display and manage from a secure central application over the mobile network and the Internet.
- Electronic signs - deliverying real time promotions.
- Snap on monitoring devices - feeding back valuable marketing data.
- Management software - providing online control and monitoring.
Benefits
The solution is particularly powerful when combined with snap on monitoring, where items lifted or put back on PoP displays can help you to understand the effectiveness of promotions.
- Bring innovation to brand and retail customers that solves their problems and adds value to the POP solution.
- Deliver marketing message quickly
- Understand consumer interactivity at the PoP to enable brands to optimise promotions
- Reduce the need to send out posters and paper based material
- Reduce retailer involvement for displaying PoP and ensure in-store retailers comply with marketing needs
- Create greater brand awareness and influence buying decisions at the point of purchase.
Digital Signage - Benefits
- Consumer Awareness
- Brand Awareness
- Retailers
- Newspaper Advertising
- Outdoor Media
- Point of Purchase (POP)
- Marketing Promotion
Literature
Further Information
Comtech are experts in wireless communication. Our technology is proven, with over 3000 units deplyed with Camelot and Nintendo.
Call us on +44 (0)1204 664333 or email sales@comtechm2m.com to for more information on centrally managed wireless electronic signs .
